Strategic Planning

Franchise Specialists has facilitated numerous franchisors through a strategic planning process. This is often the best place to start when first looking to develop a franchise model. It is critical that a company and its management be unified in its beliefs, clear about its vision and committed to executing their roles in achieving clearly defined objectives. A Strategic Plan creates unified thinking and a detailed action plan to achieve growth. It defines the culture and values of the company.


Key Areas of Focus In Strategic Planning:

  • internal strengths and weaknesses
  • external opportunities and threats
  • competition
  • strategic points of differentiation
  • company values and beliefs
  • brand promise
  • detailed action plan to achieve defined objectives
  • long term vision or painted picture
  • organizational structure and key people required to achieve the vision
  • financial modeling

Operation Manuals


Strategic Planning

Franchise Recruitment

Business Coaching




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Franchise Specialists
Unit 209, 2988 Silver Springs Boulevard
Coquitlam, BC Canada V3E 3R6
T. 604-941-4361